Get more traffic for your blog through email and social media

On January 16, 2012, in E-mail marketing, by Lola B

Follow @ihubbusiness   If you are only using your email to communicate product updates to your subscribers, you could be missing out on the big 'secret' others have discovered: integrating email with social media is a great way of getting  more exposure for your content. Here are some ideas you could try:   1. Highlight [...]

7 Small Business Mistakes to Avoid at All costs

Follow @ihubbusiness Ever wish you knew then what you know now?  What would you do differently?  What would you do again?What would you absolutely not do? I've spent a good part of the last few months talking to a significant number of startups and small businesses about the above-  to find common themes around the area [...]

Playing for Keeps: 11 Ways to Create Customers for Life

On October 17, 2011, in E-mail marketing, by Lola B

Follow @ihubbusiness   By Sharon Lane Reality check: You're not special. Here's a cold, harsh truth about business growth and the nature of competition: Your products and services are not unique. There are plenty of other choices out there, and thanks to modern search engines, finding those options can be done in a fraction of [...]

5 easy ways to make your small business site work harder for you

On August 24, 2011, in E-mail marketing, by Lola B

Follow @ihubbusiness 1. Learn from the Pros. You have great content. The problem is that no-one knows it. What to do? According to research done by Hiscox, a small business Insurance company, almost half of all small businesses are still not using Social media. Juxtapose this finding against another survey result which found that 92% [...]

5 Steps to more sophisticated tweeting.

On August 15, 2011, in E-mail marketing, by Lola B

Follow @ihubbusiness 200 million Tweets are sent each day. So, sharing your Tweets when it makes most sense is crucial. So instead of Tweeting then, we suggest switching with a fabulous new form of sharing your Tweets. It’s called Buffer.  The Buffer App will post your tweets for you well spaced out over the day [...]

Social Networks: why, which ones to use and how should you use them?

On July 20, 2011, in E-mail marketing, by Lola B

Follow @ihubbusiness Why use them?   Social networks simply give you another channel to use  for communicating with your existing customer base , but they can also be leveraged to attract new visitors or followers. It is not unusual nowadays to find entire businesses build primarily by using social networks or media to market themselves. [...]

5 Tips for networking effectively online

On July 19, 2011, in E-mail marketing, by Lola B

Follow @ihubbusiness   Networking online and offline have one key similarity: the key to success lies in building genuine relationships that will hopefully result in win-win relationships. The old adage  'Give before you receive' is a golden rule of thumb in order to earn the  trust in those who you would like to trust you. Here [...]

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Ihubbusiness is an information hub for small businesses who wish to learn about internet marketing. The site was founded by Lola Bailey in 2010. Lola is a member of the Institute of Digital Marketing and has over 20 years sales and marketing experience. She is also a full-time copywriter at, a copywriter consultancy which she founded. Email:

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